This was a self curated project that was based on a topic that i am very interested in. The spark of interest for gender neutralism came to light in my dissertation topic ‘A critical review of gender neutralism in fashion and challenging gender stereotypes in children’s fashion’. This then helped my come up with the idea to create a gender neutral children’s clothing brand that focuses on premium illustrations.
This is my branding I wanted it to be personal to myself and with my last name being unique I decided to incorporate it.
This is my packaging mock up and clothing tags.